Every employee can play a role in reducing your carbon emissions – by engaging people’s hearts, minds and hands, your business can enjoy plenty of benefits. Find how to boost your journey to net zero.
Distributing the leadership of your carbon reduction journey can bring peers together, embed shared values and energise people around a common goal. And then there’s the business case too: gaining a competitive edge, attracting and retaining talent and cost savings for your business in the long run.
But to decarbonise sustainably, your business needs buy in at every level, and from all employees no matter where they’re based. So here are some ideas on how to engage the people you work with – your employees and senior leaders, working in the office or remotely – to get on the road to net zero.
Engaging your senior leaders
Net zero needs a long-term, sustainable strategy, and it relies on both appetite from the business as a whole and support from your senior leadership team too.
Senior leader endorsement and participation will help keep the effort visible, accountable, and resourced, whilst support from across your business will keep momentum, authenticity and purpose at the heart of your efforts.
So, here are some ideas to engage your senior leaders:
- Find a sponsor: is there someone who is a natural fit to champion your carbon reduction work at senior meetings, and who will keep it on the agenda?
- Understand where net zero fits in with your business goals: will carbon reduction help keep your business competitive? Or could it help you attract and retain talent? Look at your business goals and map out the sweet spots where your business can become stronger by reducing its carbon footprint.
- Back it up with figures: climate action will lead to cost efficiencies in the long-term, but there may be costs to pay at the outset. How will carbon reduction save you money in the long run? Could it lead to winning more work, or make your business’s outgoin
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